The world’s first ultrasonic gas meter for the natural gas distribution market, changes all. FLOWSIC500 comes from SICK, one of the leading German sensor specialists. And the first device/appliance of a new generation of ultrasonic gas meters designed by a new CID style guide. The guide describes in detail with the use of examples how brand and product values – Innovation, Independance, Leadership – can be transported and communicated through industrial product design, strengthening brand identity in the long term.